As ARRI’s newest digital cinema camera, ALEXA 35, begins to make its way into the hands of more and more filmmakers, we thought now would be a good time to present a summary of ARRI’s new REVEAL color science, which includes hardware, firmware and software features – some of which are specific to the new camera and others that can be leveraged with recent ARRI cameras like the ALEXA LF and ALEXA MINI LF.

For years we have been hearing about the next great innovation in television displays. 3D, 4K, curved, you name it, there is always a new buzzword that is used to push consumers to buy new TVs. These display trends certainly mirror the trends in camera technology, both the good and the bad. The latest buzzword that you may have heard is HDR or High Dynamic Range displays.

If you've been following my HD Formats series (Video Formats, Bit Depth & Bit Rate), this blog should help clarify a couple more of those words and numbers we see associated with HD video formats.