I recently got to spend some time with a Sony VENICE camera body running a beta version of firmware version 4.0 and, of course, the first thing I did was to run through the new high frame rate recording modes to see where each "maxes out" in terms of frame rate.

Recently I had the opportunity to take a first look at the brand new Fujinon Premista 28-100mm T2.9 zoom lens. One of the few full frame zoom lenses, this lens will also have a sister lens released by the end of 2019, the Premista 80-250mm T2.9-3.5.

WonderLookPro is an on-set color grading program from TVLogic that is used in conjunction with their IS-miniX LUT box.

Often when working on a commercial, corporate video, or industrial video, we make a last minute call to add more cameras. Has that ever happened to you? It seems inevitable that a job that started out as a single camera becomes two before the scout, and even three by the time we prep. It can be a struggle to find an operator last minute that owns the same camera already chosen as A cam, or a rental house that has both cameras and lenses available to match both the required look and budget. That is, unless you’re shooting Canon.

Anton Bauer has released their new Titon batteries, available in 90W and 150W models. They are now available in V-Lock, as well as Gold Mount, and work with existing Anton Bauer chargers.

The Shed is a content studio based out of NYC that works with brands on every part of the content creation process from creative development through final delivery. With a focus on both documentary-style commercial work and tabletop content, and a dedicated 2,500 square foot studio space, they've worked closely with AbelCine for their sales and service needs.

ARRI's surprise announcement last week of their new ALEXA Mini LF camera system has created a lot of buzz. We've had a lot of interest in the new camera, and we are currently taking preorders with a $5,000 deposit. To help folks get the information they need, we've gathered the most popular questions we've received and answered them here. Be sure to check back often, as we will update this list with new information and additional questions.

Right before I had to hop on a plane heading to NAB in Las Vegas, Jose from Core SWX stopped by our Brooklyn location to show us their new Helix line of batteries.

The ARRI ALEXA Mini LF is the hottest ticket in town, so I was very fortunate to not only sit down with ARRI's Marc Shipman-Mueller, Product Manager of the ALEXA LF and ALEXA Mini LF, but also to get my hands on the camera.